The Iowa Conversational AI Services Law (SF 2417) requires chatbot operators to clearly and conspicuously disclose that users are interacting with artificial intelligence. Operators must also maintain protocols for responding to users who express suicidal ideation or self-harm. The law has been in effect since July 1, 2026.
Minor Protections in the Iowa Conversational AI Services Law
Minors receive stricter protections under the statute. That includes limits on engagement-reward mechanisms designed to keep them chatting past the point where they would otherwise stop.
Penalties and Next Steps
Violations carry penalties of up to $1,000 each, capped at $500,000 per operator. Any company offering chatbot products to Iowa consumers should implement the disclosures and crisis protocols now that the law is in force.
The flat per-violation penalty structure means exposure scales quickly for high-volume consumer chatbots. Disclosure language and crisis escalation flows are the two items to verify first.
Source: Iowa Legislature: SF 2417
Report a violation: If you believe a business is violating this law, you can file a complaint with the Iowa Attorney General Consumer Protection Division.
