The Connecticut Minors Privacy Law, enacted as Public Act 23-56 (SB 3), amended the Connecticut Data Privacy Act to give special protection to consumers under 18, with the minors’ provisions in effect since October 1, 2024.
What the Connecticut Minors Privacy Law Restricts
Controllers that have actual knowledge, or willfully disregard, that a user is a minor may not process that minor’s personal data for targeted advertising or sell it without consent. Social media platforms also face duties around minors’ accounts, design features, and data deletion requests. For marketers, the practical effect is that audience targeting built on the data of Connecticut teens is off the table unless proper consent exists.
Enforcement and Campaign Checks
The Connecticut Attorney General enforces the law under the CTDPA framework, and violations are treated as unfair trade practices. Businesses running ad campaigns through platforms should confirm their targeting parameters exclude known-minor segments in Connecticut before campaigns go live.
Source: Connecticut General Assembly: Public Act 23-56 (SB 3)
Report a violation: If you believe a business is violating this law, you can file a complaint with the Connecticut Attorney General Consumer Assistance Unit.
